University support helps Posh Gecko grow

Published: 23 January 2015 at 10:43

Peterborough video production company teams up with Anglia Ruskin.

Award-winning video production company Posh Gecko has teamed up with Anglia Ruskin University to grow their business and develop expertise – whilst at the same time reducing their carbon emissions.

The collaboration between the Peterborough company and Anglia Ruskin is the result of the European Regional Development Fund’s Low Carbon KEEP programme, which aims to help local businesses grow through the support of universities whilst reducing their impact on the environment.

The project is being supervised by Dr Rob Toulson, Director of Anglia Ruskin’s Cultures of the Digital Economy (CoDE) research institute, and Julian Hughes-Watts, Senior Lecturer in Computer Games Art.

Previously Posh Gecko only produced filmed videos but the programme, with the help of graduate Lewis Harvey, has enabled them to create a new motion graphics department.  As motion graphics is entirely studio based, it has reduced the amount of travelling and reduced the company’s carbon emissions.

James Satterley, a Director at Posh Gecko, said:

“In terms of support from Anglia Ruskin, the programme has been fantastic.  Without the programme we wouldn’t be offering this new product. It’s been so successful that we are looking to start another low carbon project in digital animation.”

The Low Carbon KEEP programme, funded by the European Regional Development Fund and managed by Anglia Ruskin, will hand out capital grants to small and medium-sized enterprises (SMEs) based in the East of England for efficiency purchases. Through the scheme, Posh Gecko have been able to adopt new skills and implement a number of new digital marketing techniques.

Students have also benefited from the collaboration as Posh Gecko filmmakers have provided advice and run workshops on campus. A second Low Carbon KEEP project between Posh Gecko and Anglia Ruskin has been awarded and is due to begin next month.