Students make sure they don't get 'snookered' in the race for business careers

Published: 10 December 2009 at 13:28

Ashcroft International Business School advocates mixing business with pleasure

Based at Rivermead Campus, Chelmsford, The Ashcroft International Business School (AIBS) firmly believes that there is a balance to be struck between work and play and to demonstrate this belief the school is extending an invitation to Anglia Ruskin University students to join in with a new and innovative learning experience. 

AIBS Senior Lecturer John McCullough has a long established interest in the parallels between sports and business performance and, as a result of close collaboration with the current World Number 5 Snooker Professional, Ali Carter, a unique initiative is now being piloted on a collaborative and developmental basis for the benefit of all Anglia Ruskin students.

The initiative offers students a number of personal but flexible challenges that will help them to develop skills that can enhance their assessments both on and off the green baize.  Chelmsford Snooker Club provides the snooker tables, cues, a set of snooker balls and a friendly atmosphere in which the students can discuss both the delights of snooker-based action learning and the business skills they need to make a success of their careers.

Explains John McCullough,

"Our MBA students’ field trip to Chelmsford Snooker Club, and their meeting with Ali Carter, provided them with a welcome change from their normal study environment.  While they were enjoying themselves and talking with a top world class professional, they were also learning new skills and having a ball of a time!"

For further information about degree level programmes at Anglia Ruskin University’s Ashcroft International Business School, please call 0845 271 3333 or visit