Published: 28 May 2010 at 12:39
University picks up higher education sector award
Chelmsford and Cambridge based Anglia Ruskin University is celebrating being awarded a bronze award in one of the categories of the 2010 Heist awards – the Best Postgraduate Prospectus award. The annual Heist awards recognise excellence in further and higher education marketing and are the most competitive marketing awards in the sector.
After being confirmed bronze winner, Gayle Dayley, Senior Marketing Executive, said:
Anglia Ruskin’s Postgraduate Prospectus was recognised for its relevance to the demands of a changing market. Speaking about the prospectus before the awards, Gayle Daley commented:
Anglia Ruskin secured a nominations in the category of Best Higher Education Prospectus for three of its other publications. These included the Full-time Undergraduate Prospectus, Part-time Catalogue and Full-time Undergraduate Personalised Prospectus. Anglia Ruskin’s 2009 Part-time Catalogue was awarded the Bronze Award in its category last year, and continues to be recognised as a leader in best practice with this year’s nomination. While the Undergraduate and Personalised Prospectuses have been shortlisted for their innovative new design, bespoke magazine style size and advanced use of technological developments during their production.
The Faculty of Health & Social Care was also shortlisted in the Best Integrated Campaign category for further enhancing its recruitment campaign by focusing on student conversion and retention.
The work of Anglia Ruskin University’s Marketing Department was celebrated on a whole with its shortlisting for Heist's prestigious Marketing Department of the Year. The Department, based cross-campus at Chelmsford and Cambridge, has been working hard to deliver an engaging, innovative and effective online prospectus, which has enabled Anglia Ruskin to streamline its offline prospectus production process and use the latest print on demand technologies.