25 March 2017, 15:30 - 17:00
Learn about how you can use digital games as a source of motivation to change your lifestyle behaviours in health, learning and environmental sustainability.
Applied gaming and gamification are about using user experience design methods and technologies of the games industry in other sectors such as health and education. With an objective to add value to products and services by better understanding users’ context, enhancing user experience and motivating users to achieve their goals. Ultimately, applied games aim to increase the chances of positive behavioural changes in individuals and in the society at large.
For more information, please visit the Cambridge Science Festival website.