REACTOR: official launch of the Incubation Space

26 January 2018, 17:00 - 21:00
Cambridge campus

REACTOR logo with European Regional Development Fund motif
The REACTOR project, co-funded by the European Regional Development Fund and Anglia Ruskin University, is excited to announce the official launch of our Incubation Space, which is now open to enterprises to use.

The Space will provide small- and medium-sized enterprises and start-up companies access to top-of-the-range software on hi-spec machines, alongside academic and technological expertise to help refine your product and ensure successful move from concept to reality.

Please join the REACTOR team for drinks and nibbles to celebrate at the Incubation Space in Compass House, East Road, Cambridge. The REACTOR team will show you around the space and facilities, there will be games to play and worlds to immerse yourself in – all created by our Computer Games Art students. 

Our Incubation Space supporting academics and technical support staff, as well as visiting speakers, will be available all evening to discuss your ideas and concepts.


  • 5pm: Doors open
  • 5.30-5.40pm: Welcome to REACTOR – Design. Develop. Publish.
    Abstract: Harnessing the power of games to create innovative solutions to human problems by adding value and competitive advantage to new products and services. Dr Jan Storgårds, Anglia Ruskin University
  • 5.40-5.50pm: Developing business in the fast growing global cleantech marketplace. Sam Goodall, Cambridge Cleantech
  • 5.50-6.10pm: Gamification - distraction or necessity in the modern world?
    Abstract: In spite of a constant flow of amazing new technologies, this era of email overload and social media feeds is distracting us from our work. People are experiencing poor productivity and lower motivation. Are games an additional distraction or can we use them remove distractions, improve your focus and get you back on a path to delivering quality work, higher productivity and mastery? Pete Jenkins, Gamification+
  • 6.10-6.30pm: Small break: refill, catch-up and play
  • 6.30-7pm: Effective Networking for Start Ups. Ahbi Naha, Cambridge Wireless
  • 7.15-7.30pm: REACTOR presents: Cypherdelic
    Cypherdelic are a Cambridge based company currently engaged with REACTOR, this is your chance to see what is possible to achieve with REACTOR support. James Shepherd, Cypherdelic
  • 7.30-9pm: Networking, explore the Incubator Space, play games.

Event Details

26 January 2018, 17:00 - 21:00
Cambridge campus
Level 2, Compass House, 104 East Road, Cambridge CB1 1HL


Register your interest now via Eventbrite