Anglia Ruskin University

Following on from session - 'Where the rubber hits the road', this half-day session uses broadly defined marketing principles as a basis to understand how client relationships can be improved, as can responsiveness to client needs.

The aim is to help new managers understand that the delivery of organisational goals and promises is a long term responsibility, one that demands long term strategic thinking, and also the deployment of a range of managerial practices and process. As part of this, the session also reviews relevant quality assurance (QA) methodologies, and examines how QA and associated continuous improvement practices can contribute to positive client relationships and better business practices.

• Forth of six sessions within the 'Developing Managers' programme.
• Relevant to all sectors and organisations.
• An ideal overview of how broader managerial practices interact, irrespective of workplace context.
• Delivers an initial understanding of Quality Assurance theory.
• Provides an overview of QA application in the context of client relationships, and especially relationship failure.

For more information, please contact:

Carol Tighe
LAIBS Business Development Manager

Email: laibs-info@anglia.ac.uk
Tel: 0845 1965685