ALSS short courses



Practical Editing

Editing half-day course

Tutor: Leah Tether
Dates: Wednesday 17 April 2013 / Wednesday 5 June 2013
Time: 1.00 - 5.30pm

This half-day course is designed as a crash course in the basics of editing. It includes proofreading marks - a great CV add-on for kickstarting a career in publishing - as well as learning how to construct ideal copy.

1.00-3.00pm - Grammar for editors
3.00-3.30pm - Using proofreading marks
3.30-4.30pm - Copy-editing and proofreading
4.30-5.30pm - Substantive editing

Prices:
Standard booking £70
CAMPUS Publishing members £60
Anglia Ruskin and Cambridge University staff and students: £50
MA Publishing students: Free (Wednesday 14 November only)

Book online: 17 April - 5 June

For more information please contact Leah Tether.


Marketing Management half-day course

Tutor: David Lawson
Date: Wednesday 13 March 2013
Time: 2.00-6.00pm

How does a professional, experienced marketing manager spend their time? What does it mean to 'manage' marketing? This four-hour intensive Marketing Management course is designed to provide an insight into the most productive ways to organise a company's marketing processes. Delivered by a Chartered Marketer and Director of a Cambridge-based Marketing Consultancy practice, this is your opportunity to learn from a master and ask all the questions you ever wanted to about the subject. Upon completion of this short course you will have a comprehension of the type of activities you can expect to be doing within the role of Marketing Manager.

  • Introduction and concepts
  • Exploring and researching
  • Defining, positioning, targeting and strategy
  • Execution, monitoring and control
  • Relationship management, conferences, social media and other activities

Prices:
Standard booking: £70
CAMPUS Publishing members: £60
Anglia Ruskin and Cambridge University Staff and Students: £50
MA Publishing students: Free

Book online

For more information please contact Leah Tether.
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