Published: 21 September 2010 at 10:27
Social media finds graduate and sparks greater awareness and event attendance at St John’s Innovation Centre
The implementation of a social media marketing strategy has increased programme awareness and event attendance at St John’s Innovation Centre.
St John’s Innovation Centre set out to hire a 12-week intern through Anglia Ruskin University, initially to develop a social media marketing strategy and plan a programme of events. Janette Pallas, Enterprise Manager at St John’s said:
After such a successful start, graduate intern Samantha Roe has now been offered a full time position at St John’s, organizing a wide range of business focused events in the region.
Anglia Ruskin’s 12 week internship programme helps graduates to gain real life work experience, increase business skills and enhance long-term employability.
Samantha Roe enthused:
If companies apply for the internship programme before 30 September they will qualify for a discount of £100 per week, making the cost to the company only £150 per week plus VAT, instead of the standard cost of £250 per week plus VAT. The graduate receives a weekly wage of £250 (tax and NI exempt). The discount has been made possible with funding from the Higher Education Funding Council for England (HEFCE). From 1 October 2010 the cost to companies will return to £250 per week plus VAT.